Finalised Research Planning (Infographic)

I just realised my research quite a mass and all the information was not clear enough. So that, I have made a plan to list down what I want to research of and the result I intend to gather. Here is the plan:

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Infographics (Traditional Chinese Medicine)

Focus: Misunderstanding towards Herbal Remedies among young people in Malaysia.

Primary Research

· 13 Questionnaire Survey

- Target Audience: Student & Employed aged 21 between 35.

- Survey target questions like perceptions and understanding of this traditional medicine.

- Target questions like why they prefer modern medicine than Chinese medicine and what their thoughts towards herbal remedies.

· Interview

- With TCM Physician, senior citizens who taking TCM for long time and student and employed.

- Target question on perceptions, experiences, their thoughts and their point of view why traditional medicine are mostly rejected in Malaysia.

· Observation

- On how local herbs can help people when modern medicine doesn’t work.

- The effectiveness of Chinese herbal medicine, the ingredients used, and benefits.

- Take place where I have to visit the Chinese herbs shop

Secondary Research

- Case Studies / Recent news

- Handbooks on rules and regulations of the Traditional Chinese Medicine

- Reasons of denying traditional Medicines

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From the last post I have drafted first 10 questions that I want to research on through my survey, and after brainstorm and consideration. I have listed down some specific decision such as:

• determined my focus and what I want to find out in the research

• determined what information I want to gather.

• determine my target audience

• revise all of the questions

• finalised the 13 questionnaire.

Therefore, I focus on the survey will be questionnaire on perception and understanding of Traditional Chinese Medicine in Malaysia. The target audience is student and employed age between 21-35. For interview I have made appointment with 5 peoples who have sufficient knowledge and experiences on Traditional Chinese Medicine.

• Ricky Lim (Uk, Employed)

• Bernard Wong (Sarawak, Student)

• Justin (Selangor, Student)

• Aditya (Foreigner, Employed)

• Roy (Selangor, Employed)

In the next blog post, I will publish my complete questionnaire and interview question.