Statement of Intent & 10 Annotated Bibliography

After the multiple consultation with Mr Sean, this is the final draft of my statement of intent. The paragraph below had been change to more critical writing and third person professional report mode.

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Statement of Intent

Great content is an important asset, yet telling a message through design is the core of the purpose. Creating insightful content is a healthy and necessary practice of business in any industry. As a designer, it is my vision and mission to deliver powerful content that spreads positivity and values that are inspired by the world. The richness of histories and experiences is what the current and young generations now exiled. This will give a complete insight into how we can play with thoughts and create amazing designs that we can share with the world (Lakkur, G. D. (2021).

Therefore, it is desirable to research how visual communication design can establish content aid of mixed media. Mixtures of traditional media, digital media, and materials allow us to create content and promote creativity in this society. Communication design consists of the use of text and images constantly to communicate ideas for different purposes and interests. The designer as a gatekeeper of communication addresses the information and expresses what people will see, which makes it the responsibility to do impactful and spread the positive messages that inspire daily life.

In a nutshell, there will be an exploration that can make the world a better place and provide solutions to problems in different contexts. Hence, it is my intention to elaborate the beliefs and values through my works and shine my uniqueness to the world.

(228 words)

10 Annotated Bibliography

1. Barnard, M. (2005). Graphic Design As Communication. New York: Routledge, 10.

The book features Tibor Kalman as one of the practitioner’s discusses the definition of graphic design. The author also reveals to readers how he using communication consisting of the use of words and images on the design that relates to the artist’s experience in his early creation.

2. Nielsen, J. (n.d.). THE IMAGINATIVE POWERS OF THE USERS’ MIND. from Visual Communication to Visual Interaction, 2-2.1.

This journal reveals some of the key points about the function of visual communication which serve as inspiration for the designer expression and also a creation of the design.

3. Lakkur, G. D. (2021). Talk Without FEAR - Learn the Art of Creation, Curation, and Presentation. Chennai: Notion Press.

The book reveals content being necessary. Just imagine the number of thoughts and experiences that people have. Shall we say uncountable? In the same way, content creation has no limits as it is purely based on your thoughts and experiences. The author has brought insight into how we can play with our thoughts and create an amazing design that we can share with the world.

4. Lupton, I. A. (2011). Exploring Materials. Creative Design for Everyday Objects, 26.

The press release introduces materials that are like words that can get inspired by physical forms and substances. It also provides an insight into how materials create take inspiration from everyday objects in order to create.

5. Jiang, F. (2012). Visual Communication in Cross-Cultural Design. CORE, 15.

The author focused on what is visual communication and how communication between different culture working. Many examples were provided to showing the effect of cross-culture on commercial solutions. This book provides several useful viewpoints when we are researching cross-culture projects and explained the challenges of this topic through experiences.

6. Abler, E. (Director). (2015). Content Design: What It Is and Why You Need It. Retrieved on May 15, 2021, from https://www.youtube.com/watch?v=zII_CyBhq5c

The video explains what content design is about and why should need it in design. The video provides exercises on finding how to create content so that it makes the content clearer and more understandable.

7. Attar, A. (2016, February 15). Tibor Kalman: The Unapologetic Rebel. Retrieved on May 15, 2021, from https://medium.com/@aattar/tibor-kalman-the-unapologetic-rebel-df7a09c319a3

The article reveals Tibor Kalman was a passionate designer about creating a better world through communication design and didn’t care whose toes he stepped on in the process. The article also covers some of his practice skills, process, reflections and series of design.

8. TED@BCG, Q. T. (Director). (2020). TikTok, Instagram, Snapchat — and the rise of bite-sized content. Retrieved on May 15, 2021, from https://www.ted.com/talks/qiuqing_tai_tiktok_instagram_snapchat_and_the_rise_of_bite_sized_content

The talk shared TikTok, Instagram, and more apps are already impacting the way we work, communicate and learn. The speaker also provides on how to create short videos showcasing the quality and information through social media and allow viewers around the world to experience art that they’ve never been able to see in person.

9. TEDGlobal, P. B. (Director). (2005). Design is in the details. Retrieved on May 15, 2021, from https://www.ted.com/talks/paul_bennett_design_is_in_the_details

The video explains that design doesn’t have to be about grand gestures, but can solve small, universal and overlooked problems.

10. Furthermore. (2016, June 30). Using Hypothesis Driven Design to Improve your Digital Products and Services. Retrieved on May 15, 2021, from https://medium.com/@furthermore_ux/hypothesis-driven-design-9f78db4dbe91

The article reveals all the findings and research that helps to inform the objectives of our design sprints. It also provides an insight into how to create content, sketch, prototype and researches with the audience.